Economic development corporations, or EDCs, were initially designed and implemented as non-profit organizations that promote economic development within a targeted geographic area, for a targeted purpose, without profiting off the venture.
The Michigan Economic Development Corporation (MEDC) is under the same mission as the purely public kind–to uplift communities by supporting targeted development, without profit–but with more cash to work with, to be able to do bigger projects.
Michigan has experienced the influence of such economic development since 2008, in the form of the MEDC’s “Pure Michigan” campaign, which is also the slogan for the MEDC. The Pure Michigan campaign received $45 million in public funding in 2008 under Governor Granholm, and has since maintained annual advertising budgets of over $20 million per year.